Renie Anderson Goes Long

By Kaitlin Feaster

            From Kentucky to New York City Renie Anderson has experienced a very interesting business adventure. Anderson was born and raised in Kentucky on a farm that was run by her father. After high school Anderson decided that she wanted to attend the University of Mississippi because of its rich history and quaint college town. After graduating from Ole Miss Anderson moved to Los Angeles where she worked for a temp agency, it was in this job that she got her big break.

            While attending Ole Miss Anderson was a journalism major and I had no idea what she wanted to do when she “grew up”. Looking back some advice that she would give to current students is to take advantage of all the opportunities that the school has to offer, like going abroad. Something that Anderson learned as she got older was that once you are an adult and paying your bills you will not have time to go “find yourself”. Other things that Anderson stresses to students is to pay attention to school and to give everything you do 110 percent because otherwise what is the point?

            While working for a temp agency in L.A. Anderson got a job as Dave Barkers assistant. Here is where she learned that she had skills in marketing and advertising. Anderson went on to become the VP Business Development, Sponsorship and Media Sales.

            Sports property sales is predominantly a male oriented profession but after six years working with the National Football League Anderson says that she doesn’t see herself as a female executive, she sees herself as just an executive. She believes that she has the position she has because she is the best at what she does. Anderson says that working for the NFL is an amazing job filled with amazing opportunities to help others. She tries to help the company build a label with a great reputation by doing great things. Some philanthropic things that the NFL does to help others is the Breast Cancer Awareness month, Play 60 and Military Appreciation.

            When asked why she loves her job so much Anderson gave three strong reasons for working with the NFL.

            “Baseball is Americas pass time but football is America’s passion.” Said Anderson

            She believes that football is intense, meaningful and unifying. It is intense because people get really into their home teams, it is meaningful because of the traditions that come with it and it is unifying because it builds common interests and pulls people together.